New Nexxen research reveals how Singapore viewers respond to OTT ads—and what marketers must know.
How OTT is transforming advertising in Singapore: Insights from viewers and advertisers Read More »
Priya Bhatia of OpenX shares why supply path optimisation is essential for digital advertising in SEA & India.
Beyond Cost Efficiency: How SPO is Transforming Digital Advertising in SEA and India Read More »
DoubleVerify’s Pritika Hemmady on building trust and adapting strategies across SEA and India’s evolving markets
Meet our Members: Pritika Hemmady, DoubleVerify. Read More »
With nominations now open for the 2025 Council term (April–October 2025), we’ve compiled the most frequently asked questions to help you understand the nomination process, time commitment, and the benefits of participating. Whether you’re a returning council member or new to the process, this FAQ will walk you through everything you need to know. What
Whether you’re a seasoned executive, a specialised leader, or an industry expert, there’s a leadership opportunity waiting for you.
Lead the Change: 2025 Regional Boards and Councils Opportunities Read More »
New podcast, expanded councils, additional leadership roles, exclusive insights, and more.
letter from the CEO: The IAB SEA+India 2025 Roadmap Read More »
See how digital leaders are navigating CTV’s hybrid role – combining TV’s reach with digital precision while solving unique regional challenges in measurement and scale.
Inside CTV: The promise and predicament of a hybrid channel in Asia Read More »
Streaming TV emerges as a game-changer in India with 547 million viewers, 405 million of whom watch ads. According to Magnite’s latest study, premium streaming content drives higher ad recall, trust, and purchase intent compared to video-sharing platforms. With Smart TV adoption accelerating, this channel offers advertisers unmatched engagement and outcomes in India’s rapidly growing market.
Singapore marketers struggle with data orchestration but are turning to data collaboration platforms, according to Lotame’s new global study.
The Trade Desk’s high performers gain invaluable industry experience and leadership skills through IAB SEA+India Councils. Learn how this approach benefits all involved.
Learn how IAB SEA+India’s Responsible Privacy Council is simplifying privacy standards for a responsible digital future in Southeast Asia and India.
Creating SimPri: Simplifying Privacy for a Responsible Digital Future Read More »
See how Foodpanda’s 2024 trends report delivers insights into rising demand for quick-commerce and targeted ads.
Foodpanda forecasts increasing demand for quick-commerce Read More »