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Teads and Samsung Ads to Unlock Next-Generation CTV Homescreen Advertising Across Malaysia, Philippines, Thailand, Vietnam, Hong Kong, Taiwan and Indonesia (Not an exclusive reseller)
Teads will be the exclusive local reseller for 2026–2027 across select SEA markets, Hong Kong and Taiwan. Indonesia is included in the partnership but
Ogury Appoints Industry Leader Nicolas Bidon as Chief Executive Officer
Former GroupM Nexus Global CEO to lead Ogury’s next chapter of innovation and growth. SINGAPORE, November 24, 2025 — Ogury, the global leader in
Nielsen unveils blueprint to achieve confident ROI
Nielsen, the global leader in audience measurement, data and analytics, today announced the release of The Marketing ROI Blueprint: Unlocking the full value of
The New Wave of Agency: How Technology, Outcomes, and Scalability Are Redefining the Agency Landscape in Asia Pacific
The Asia Pacific region is rapidly establishing itself as a global leader in shaping new technology trends. As client needs evolve and AI transforms
Ad Fatigue Hits Hard in Southeast Asia: 2 in 3 Consumers Tune Out Repetitive Ads
A new study by global advertising technology leader The Trade Desk (Nasdaq: TTD) reveals that 66 percent of Southeast Asian consumers are tuning out
Google launches new AI-powered marketing tools on Search and YouTube
At Google Marketing Live Southeast Asia (GML SEA) in Singapore, Google announced a new generation of AI-powered tools on Search and YouTube designed to
Simrat Sawhney Joins MOBKOI as President of APAC — A Strategic Force Behind the Brand’s Global Acceleration
MOBKOI, the premium mobile advertising platform within The Brandtech Group, has appointed Simrat Sawhney as President of APAC. Reporting into the Chief Revenue Officer,
FreeWheel and Innity Announce Strategic Partnership to Expand Premium CTV and Online Video Advertising Across Southeast Asia and Hong Kong
The partnership combines FreeWheel’s global ad tech with Innity’s local market expertise, enabling brands to access curated CTV and premium video audiences with greater
Ogury Launches Ogury One, A New Advertising Platform To Address Signal Loss
Ogury, the leader in advertising solutions fuelled by exclusive data and grounded in privacy, today announced the launch of its new client-facing platform. Designed
How OTT is transforming advertising in Singapore: Insights from viewers and advertisers
New Nexxen research reveals how Singapore viewers respond to OTT ads—and what marketers must know.
Beyond Cost Efficiency: How SPO is Transforming Digital Advertising in SEA and India
Priya Bhatia of OpenX shares why supply path optimisation is essential for digital advertising in SEA & India.
Magnite Research in India Finds Streaming TV Enhances Ad Recall, Cultivates Trust, and Drives Purchase Intent
Streaming TV emerges as a game-changer in India with 547 million viewers, 405 million of whom watch ads. According to Magnite’s latest study, premium