A Strategic Advisory Board Designed to Set Vision and Strengthen Regional Direction
With over USD $35 billion in digital ad spend projected across Southeast Asia and India this year, the region is growing rapidly, but not always in alignment.
To meet this challenge, IAB SEA+India has formalised a new dual board leadership structure that connects long-term vision with immediate regional advocacy.
Earlier this month, we introduced the 2025 Industry Leadership Board of senior Council Co-Leads responsible for delivering frameworks, tools, and resources the industry can use now.
Now we complete this new dual board structure with the introduction of the 2025 Strategic Advisory Board.
- Anni Tankhiwale – Director, Head of Agencies Southeast Asia and Emerging Markets, Meta
- Bertilla Teo – Chief Executive Officer, APAC, Smartly
- Chew Wee Ng – Head of Business Marketing, APAC & China Outbound, TikTok
- Deepika Nikhilender – Chief Solutions Officer & Executive Director – Programmatic Practice, WPP Media
- Karl Duffill – Southeast Asia and South Asia Frontier Go-To-Market Director, Google
- Liam McCarten – APAC VP of Sales, StackAdapt
- Pooja Dhanothia – Director, Head of Asia – Marketing Solutions, LinkedIn
- Rahul Vasudev – RVP, DoubleVerify Scibids, APAC, DoubleVerify Inc.
- Sapna Nemani – Chief Solutions Officer APAC, Publicis Groupe APAC
- Sonal Patel – VP, SEA, The Trade Desk
This leadership team provides long-term guidance on regional digital marketing priorities ensuring the IAB’s priorities remain relevant, future-focused, and grounded in the realities of the seven markets we represent.
Strategic Advisory Board members were appointed through the same structured, independent nomination process as the Industry Leadership Board, led by a senior HR consultant. Nominations more than doubled this year, a reflection of the trust in the IAB’s mission and the calibre of this role.
“We created this Board to guide and elevate our strategic direction. Their insights help us ask the right questions, challenge assumptions, and focus on where we can create the most value for the industry.” — Miranda Dimopoulos, CEO, IAB SEA+India
Together, these leaders bring regional depth, expert market insights, and the ability to align business realities with industry priorities; reinforcing IAB SEA+India’s position as the trusted voice of authority for digital marketing across Southeast Asia and India.
Throughout the year, we’ll share updates on Strategic Advisory Board discussions, priorities, and how their guidance refines our long term agenda alongside behind-the-scenes snapshots from board meetings and collaborations.
To stay up to date, make sure you and your colleagues are signed up to our mailing list and follow the IAB SEA+India LinkedIn page.