meet our members
Our ‘Meet our Members’ series spotlights the diverse voices shaping digital marketing across the region. In this edition, we feature Jeremy Lo, Managing Director, AlikeAudience.
tell us about alikeaudience, what is your mission?
AlikeAudience is a global leader in privacy-safe, omnichannel data solutions. Our mission is to empower brands, agencies, and platforms with highly relevant, targetable segments to engage the right audiences at scale. By collaborating closely with major DSPs, DMPs and SSPs, we make sure our data is readily available when activating programmatic campaigns.
what hero product are you most proud of at alikeaudience?
I’m proud of our suite of audience data segments designed for both regional and local market needs across Asia. Our best sellers, covering B2B, competitive targeting, location, and reach & awareness.
what do you love most about working across southeast asia and india?
SEA and India offer unique opportunities for innovation, positive competition, and community building. The friendliness and drive to do good things together create an inspiring environment to work, grow, and make an impact.
what’s your favourite thing about being part of the IAB SEA+India member network?
The region’s vibrant diversity, rapid innovation, and collaborative spirit, which set the stage for tomorrow’s growth.
and finally, some may say, the most important question in our region – what’s your favourite food?
This is always the toughest! I’m spoiled for choice: Malaysia’s laksa, Thai pad thai, Vietnamese pho and banh mi, and Singapore chicken rice are all favorites. It’s the diversity that makes this region so great.