I love the diversity of the region – its rich cultural, economic, and digital landscape contrasts create huge opportunities for innovation & creativity. It is not a homogenous market, which forces us to think beyond one-size-fits-all solutions and build approaches that are hyper-local, agile, and locally relevant.
Meet our Members: Deepika Nikhilender, WPP Media Read More »
As we reach the halfway mark of 2025, there’s a Chinese proverb that feels especially fitting at this moment: 智慧如山，越攀越广 “Wisdom is like a mountain: the more you climb, the more you see.”
Letter from the CEO: H1 2025 Results, Reach & What’s Next Read More »
At Carousell Media Group, we’re most proud of our Carousell Shopping Ads. This hero product helps brands drive traffic by targeting new users who are actively searching for or browsing products related to their brand or even competitors.
Meet our Members: Gibson Camson, Carousell Media Group Read More »
WARC’s Rica Facundo explores the “democratising” effect of creators and AI in Asia’s social commerce ecosystem and the role of brand building in feeding the machine.
Inside social commerce: How to build brands and feed the AI machine Read More »
MOBKOI, the premium mobile advertising platform within The Brandtech Group, has appointed Simrat Sawhney as President of APAC. Reporting into the Chief Revenue Officer, Paolo Mulè, Sawhney will focus on expanding the company’s footprint across Asia Pacific, spanning Japan, Korea, Greater China, Southeast Asia, India, Australia and New Zealand.
meet our members Our ‘Meet our Members’ series spotlights the diverse voices shaping digital marketing across the region. In this edition, we feature Kenneth Koh, Head of Commercial Sales, Southeast Asia, Yahoo DSP. What unique characteristics define digital marketing in Southeast Asia, and what current opportunities do these present? Southeast Asia’s (SEA) digital marketing landscape
Meet our Members: Kenneth Koh, Yahoo DSP Read More »
The partnership combines FreeWheel’s global ad tech with Innity’s local market expertise, enabling brands to access curated CTV and premium video audiences with greater efficiency and scale. FreeWheel, a Comcast Company and global technology platform for the premium video advertising industry, has today announced a strategic partnership with leading media company Innity to streamline media
A Strategic Advisory Board Designed to Set Vision and Strengthen Regional Direction With over USD $35 billion in digital ad spend projected across Southeast Asia and India this year, the region is growing rapidly, but not always in alignment. To meet this challenge, IAB SEA+India has formalised a new dual board leadership structure that connects
An Industry Leadership Board Creating What the Region Can Trust Southeast Asia and India will see over USD $35 billion in digital ad spend in 2025, but across markets, the industry still faces fragmented standards, inconsistent practices, and a lack of credible, independent resources designed for this region. This is where the IAB SEA+India Industry
Introducing the 2025 IAB SEA+India Industry Leadership Board and Council Focus Areas Read More »
meet our members Our ‘Meet our Members’ series spotlights the diverse voices shaping digital marketing across the region. In this edition, we feature Mehul Mandalia, Co-founder and Head of Platform Solutions at Moving Walls. tell us about your company Moving Walls is a global media technology group with a strong presence across India and Southeast
Meet our Members: Mehul Mandalia, Moving Walls Read More »
Ogury, the leader in advertising solutions fuelled by exclusive data and grounded in privacy, today announced the launch of its new client-facing platform. Designed for brands and agencies, Ogury One empowers users to fully leverage its Personified Advertising technology. Background: The Challenge of Signal Loss As digital advertising faces increasing challenges with diminishing addressability across
Ogury Launches Ogury One, A New Advertising Platform To Address Signal Loss Read More »
Our Retail Media Council reveals full-funnel strategies for SEA and India’s digital consumers. Discover top, middle, and bottom funnel tactics reshaping retail media.