MOBKOI, the premium mobile advertising platform within The Brandtech Group, has appointed Simrat Sawhney as President of APAC. Reporting into the Chief Revenue Officer, Paolo Mulè, Sawhney will focus on expanding the company’s footprint across Asia Pacific, spanning Japan, Korea, Greater China, Southeast Asia, India, Australia and New Zealand.
The partnership combines FreeWheel’s global ad tech with Innity’s local market expertise, enabling brands to access curated CTV and premium video audiences with greater efficiency and scale. FreeWheel, a Comcast
Ogury, the leader in advertising solutions fuelled by exclusive data and grounded in privacy, today announced the launch of its new client-facing platform. Designed for brands and agencies, Ogury One
New Nexxen research reveals how Singapore viewers respond to OTT ads—and what marketers must know.
Priya Bhatia of OpenX shares why supply path optimisation is essential for digital advertising in SEA & India.
Streaming TV emerges as a game-changer in India with 547 million viewers, 405 million of whom watch ads. According to Magnite’s latest study, premium streaming content drives higher ad recall, trust, and purchase intent compared to video-sharing platforms. With Smart TV adoption accelerating, this channel offers advertisers unmatched engagement and outcomes in India’s rapidly growing market.
Singapore marketers struggle with data orchestration but are turning to data collaboration platforms, according to Lotame’s new global study.
Learn key insights from the Yahoo DSP Study on Singapore’s marketing trends for 2025, including AI, data challenges, and performance strategies.
The Trade Desk’s high performers gain invaluable industry experience and leadership skills through IAB SEA+India Councils. Learn how this approach benefits all involved.
See how Foodpanda’s 2024 trends report delivers insights into rising demand for quick-commerce and targeted ads.
Global brand lift measurement company On Device reveals new findings on Singapore’s podcast preferences. Showcasing a significant tilt towards educational content which captures the attention of 28% of monthly listeners,
DecenterAds launches enhanced DSP for brands and advertisers in the APAC region, offering even greater performance, transparency, and control over programmatic ad campaigns.